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Walmart and Other Giants are Devoting More Resources to Their Online Presence. How Can Your Store Still Succeed in Ecommerce?

It seems like the ecommerce world is being shaken up on almost a daily basis lately with major players in the retail ...

5 Mistakes Ecommerce Stores Make With Their Rewards Programs

Loyalty might best be described as a snowflake…

6 Things Savvy Online Shoppers Look For

When people come and buy from you, they have certain… expectations. Things that they are looking for. Things that ...

Encourage Higher Customer Lifetime Value with our New VIP Tiers Feature!

In our last blog post, we discussed how you can calculate Customer Lifetime Value, or CLV. Determining this metric is ...

Learn How to Calculate CLV for Ecommerce and Set Yourself Up to Maximize it!

One common phrase you hear at Swell is that we help stores incentivize whatever is important to them. But often, the ...

Three Promotional Strategies to Boost Rewards Program Engagement for your Store

Loyalty programs work. The most successful ones — think My Best Buy and United Airlines' MileagePlus — are driven by ...

Why Customer Retention is a Key Differentiator for High-Performing Ecommerce Business

It’s one of the most dangerous threats to your ecommerce business…

Use Swell's "Rewards Page" to Strengthen Your Customers' On-Site Experience

In one of our recent blog posts we covered the Nordstrom rewards program in detail, discussing how the retail giant ...